AI Insights · Timothy · September 2024
Top 5 Film & Television Apps on Android in Africa: Q3 2024 Performance
Explore the latest performance trends of the top film and television apps on Android in Africa for Q3 2024, featuring insights on downloads, revenue, and active users.
In the third quarter of 2024, the top film and television applications on the Android platform in Africa displayed varying trends in downloads, revenue, and active users. Here, we delve into the performance metrics of these popular apps based on data from Sensor Tower.
Netflix maintained a consistent presence in the market with weekly downloads fluctuating between 145K and 197K. Despite no recorded revenue during the quarter, the app boasted an impressive number of weekly active users, ranging from 3M to 3.1M, with a slight decline towards the end of the quarter.
MovieBox - Movies & TV Shows saw its highest weekly downloads at 362K in mid-August, followed by a decrease to 190K in mid-September before rebounding to 282K by the end of September. Revenue saw a modest increase, peaking at $114 in early September. The app's active user base grew significantly, starting from 55K in early August and reaching 659K by the end of the quarter.
Viu: Dramas, TV Shows & Movies experienced a stable trend in revenue, averaging around $3K weekly with a peak of $4K in late August. Downloads remained steady, with a notable increase to 135K in the last week of September. The app maintained a robust active user base, hovering around 1M throughout the quarter.
ShortMax - Watch Dramas & Show showed a decline in weekly downloads, dropping from 161K in early July to 49K in mid-September, before recovering to 72K by the quarter's end. Revenue decreased steadily from $19K in mid-July to $13K by the end of September. Active users saw an increase from 370K in early July to 542K by the end of the quarter.
Showmax demonstrated a consistent growth in active users, starting from 736K in early July and reaching 1.25M by the end of September. Weekly downloads showed a similar upward trend, peaking at 95K in the last week of September. However, no revenue was recorded during this period.
These insights highlight the dynamic landscape of film and television apps on the Android platform in Africa. For more detailed analytics and insights, visit Sensor Tower.